Designing Logos & Banners
35 Amazing “Single Letter Logos” – Power of One!
20 famous corporate logos that hide secret messages
CUNY examples:
Steps:
1) Choosing the right typeface:
No more than two fonts, no “fun” fonts, for scripts, use your own calligraphy.
type only logos
2) Exploring type variables:
Play with font case, weight, style, spacing, differentiating with color, black/white version
3) Changing one thing
Add a graphical element, change font color, rearrange position of words, change style of some letters
4) Play with type treatments: outline,transparency, warped text, initials
Transparency
Logos with outlines
Circular logos
Text along a path
5) Incorporate clip art, brushes, symbols
6) Use negative space
7) Experiment with lines
Logos that use lines
Banner Design
Step by step tutorial:
Box:
Resources:
Vital Tips For Effective Logo Design